Clarity Launched Early Adopter Panel

The Australian member of TRA, 'Clarity' has just launched an 'Early Adopter' Panel with over 800+ members nationally (and thus deemed to be reasonably representative of this ''niche'' target), with the objective to offer it to clients to use for quantitative studies, or as the basis for recruitment of hard-to-reach individuals for qualitative projects. Clarity's Director Alex Sweeney said "We think this will be an invaluable tool for our IT and tech clients in their ideation, NPD and branding research. We only launched it last week and we are already using it for one of our projects!" For more information please visit www.claritystrategicresearch.com.au